SM Start-Up Market: Empowering Small Businesses and Fueling Growth at SM City Fairview

7/19/2023 10:27:00 PM

L-R: The Stamp Studio’s Calvin Chan, The Seasalt Brownie’s Jairus Rosello, Earthy Kit’s Mia Pascua, Wick It Candles’ Bea Diaz, SM City Fairview Regional Operations Manager Lea Sta. Ana, SM Supermalls Leasing Manager Jehan Yucot, SM Supermalls Regional Leasing Manager Sev Mendoza, Cacaomistry’s Mel Medrano, Ambi’s Seaweed Chips’ Ricky Ambi, Crave Box Patisserie’s Kimberley Go, and Gab’s Happy Plant Macrame’s Edward Faldas


Today, many people are engaged in business to earn additional income. There are instances where the husband works while the wife starts a business to contribute financially to the family's needs.

Eight Micro, Small, and Medium-Sized Enterprises (MSMEs) were launched at the second batch of the SM Fairview StartUp Market at the mall’s Lower Ground Level, Central Walk last July 17, 2023. The SM StartUp Market features businesses such as Crave Box Patisserie, Earthy Kit, The Stamp Studio, Ambi’s Seaweed Chips, Cacaomistry, The Seasalt Brownie, Wick It Candles, and Gab’s Happy Plant Macrame until January 31, 2024.


The SM Start-Up Market provides Small, Micro, and Medium Enterprises a chance to expand their businesses within the physical malls. SM Supermalls actively supports newly established and small businesses, enabling them to access a broader market and foster growth. Notably, start-up business are granted the opportunity to showcase their products in the mall through the SM Start-Up Market.



Recently, SM City Fairview unveiled its second batch of SM Start-Up Market. There are 8 SMMEs included namely, Ambi's Seaweed Chips, Cacaomistry, Cravebox Cakes and Pastries, Earthy Kit, Gab's Happy Plant Macrame, Stamp Studio, The Seasalt Brownie, Wick It Scented Candles. This exposure provides a great opportunity for the featured businesses. Many people visit SM City Fairview, especially on weekends. If ever I have a business, I would also consider placing it in SM Supermalls to attract more customers.

Below are the 8 SMMEs included in SM City Fairview's Start-Up Market:

AMBI'S SEAWEED CHIPS

Ambi’s Seaweed Chips specializes in homemade crispy seaweed chips

 

 

CACAOMISTRY

Cacaomistry focuses on handcrafted plant-based cacao mix sourced from local farmers in Batangas and Davao

 

CRAVEBOX CAKES AND PASTRIES

Crave Box Patisserie offers freshly baked custom-made pastries for every occasion

 

  

EARTHY KIT

Earthy Kit offers diverse eco-friendly personal and home care products

 

 

GAB'S HAPPY PLANT MACRAME

Gab’s Happy Plant Macrame sells Macramé (a form of textile produced using knotting techniques) plant hangers to support the livelihood in the Payatas community

 

 THE STAMP STUDIO

The Stamp Studio specializes in a wide array of custom-made stamps and stickers, perfect for school and office use

 

 THE SEASALT BROWNIE

The Seasalt Brownie sells handcrafted artisanal brownies and dolce desserts made from high-quality natural ingredients

 

 

WICK IT SCENTED CANDLE

Wick It Candles focuses on candles in retro enamel cups filled with 100% natural vegan soy wax and premium fragrance oils

 

Though it may seems too good to be true to sell products in a mall, SM Supermalls genuinely supports SMMEs through the SM Start-Up Market. If you visit SM Malls, be sure to look for the location of the SM Start-Up Market and support these businesses by purchasing their products. In SM City Fairview, you can find them at the Lower Ground Floor, Central Walk.


The goal of SM is to help online businesses flourish with the SM StartUp Package. “It is part of SM’s MSME program supporting start-ups who started with an online store and want to transition to a physical shop, and SM is the best place to do this with its high foot traffic and diverse customer base,” said SM Supermalls Regional Operations Manager Lea Sta. Ana.

SM StartUp Package

Through the SM StartUp Market, online MSMEs are offered the valuable support they need to set up shops at SM malls. By joining the SM StartUp Package, MSMEs are given the assistance in opening their first brick-and-mortar shops.

Launched last October 2021, the SM StartUp Market tenant package features start-up-friendly rental rates and use of kiosks or carts free of charge; marketing assistance to give the brand free exposure in SM online assets and ad spaces inside malls; financial assistance with BDO Network Bank; and mentorship from SM experts on operations and marketing.

SM StartUp Market’s first batch was launched last December 2021 in SM Megamall. Overall, there are malls that have StartUp Markets from Clark and Pampanga in North Luzon to Cagayan De Oro and Davao in the South with new concepts and fresh products under various categories such as Health and Wellness, Home Hobbies and At-Home Experiences, Smart Gadgets for Productivity, Functional Fashion, and Comfort Food.

To know more about the SM Startup Market and MSMEs, make sure to log on to www.smsupermalls.com, email startup@smsupermalls.com, or follow @smsupermalls on all social media platforms.



#SMCFStartUpMarket




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