Guitar Apparel continues to bring good fashion as they welcome the year with interesting celebrities to represent their brand's name. 60 years in the industry and still growing every year, giving a new take on the basics and having a reliable face to further their brand’s reach.



More can be expected from dance royalty, trending actress, and Asian Superstar Maja Salvador and Guitar Apparel continues to be brand's face this year.


“I’m so grateful! I’m super happy for the renewal dahil another year para mag grow kami together ng Guitar,” The Killer Bride actress said.

To mark the occasion, the brand organized the Guitar Apparel Fashion Show 2020 at Robinsons Place Manila’s Midtown Atrium. The show would look back at their past collections and display what their solid patrons can expect this new year.


Maja is very much excited to finally focus on collaborating with Guitar, especially since she can very much relate to the brand.





“Classic, parehong classic. Kahit ang tagal na pareho sa industriya nandyan pa rin patibay lang ng patibay. Parang hindi nawawala sa panlasa ng mga Pinoy,” Maja explained about what she and Guitar apparel have in common.







Guitar Underwear is known and labelled as a premium brand of underwear since its launch in the 60s. While the market is continuously evolving, the brand evolved as well, expanding its product line from basic underwear to innerwear and sleepwear, to socks, to polo shirts and then to jeans.

Last year, Maja joined the league of other accomplished and diverse artists representing Guitar Apparel namely Gloc 9, Carlos Agassi and Jake Cuenca, whose characters gave justice to the brand and has been part of its six decades of success in the Philippines.

Her launch also marked the birth of Guitar’s first ever denim series collection. As Guitar ventured into something new, the brand continued to reign in making the basics that the Filipinos have grown to love. The De Hilo, 800, 900, Underwear, Polo Shirt, Socks and the Uniform series that have been one of the most patronized innerwear and casual wear by Filipinos through the years. 

 
   
 

Be a queen or not we all want to feel good and look good. We do not like stress and we definitely hate it because it gives us wrinkles. So most of us go to our comfort places and for us, ladies, spa is one of them. Like Bb. Pilipinas Universe Gazini Ganados, she loves to indulge herself to a holistic wellness and with that she is the newest face of Bluewater Day Spa that radiates of being fresh after spending a day at Bluewater Day spa. It is not just all beauty and pageantry but also preparations on the physical and mental aspect. A pressure from the public to always look gorgeous when ever and where ever, basically a beauty queen 24/7.

Aside from spending time at Bluewater Day Spa, she does others things to stay healthy and ease off that stress away like spending time with her family or loved ones, does healthy eating paired with regular exercise,  and face life with good attitude and positive mindset.


Making time to indulge in wellness and pampering treats like the Manual Lymphatic Drainage Massage and Traditional Filipino Massage to detox and soothe her tired muscles form a full week of engagements is something she looks forward to.

To give you a bit of info about the Manual Lymphatic Drainage Massage, it is a favorite among celebrities and models like Gazini who, aside from leaving feeling refreshed, are also able to detox through such treatment. This is a relaxing method to keep her from getting bloated or feeling lethargic with the regular release of toxins.

While the Traditional Filipino Massage or Hilot is great for easing muscle tension especially when you're like Gazini who works out a lot, constantly moves around, and like a Queen, is always wearing heels. This treatment is a much deserved treat after another long week.

More than just taking care of her looks, beauty queens like Gazini also put a high importance on wellness to always be at their best in fulfilling their queenly duties.


Thanks to BlueWater Day Spa, Gazini, as well as so many others are able to enjoy such treatments as they aim to give themselves the best care as they work on being their best selves. Because beauty is not only what's visible from the outside, it also comes from within us.

BlueWater Day Spa has branches in Ortigas-Greenhills (Tel. No. 0917-8156659), Makati (Tel. No. 8173126), Banawe, Quezon City (5629689), Capitol Hills (Tel. No. 9524829), Eastwood City (Tel. No. 9151247) and Cotabato City (0927-5988153). For franchising inquiries, please call 6951820 or r09175715886. to know more about BlueWater Day Spa, just simply follow wwww.facebook.com/bwdspa and @bluewater_day_spa on Instagram.

How long have I been enjoying the combination of food? Well, as far as I know my childhood days already came with the tapsilog, which is an old food concept that has been known for decades already. You'll know it because of the fusion of its names from Tap - Tapa, Si - Sinangag, and Log - Itlog.  An all-day breakfast, a meal to experience different flavors in one serving. BACSI Bro's is the player in the industry that brings new concept and new name, an old signature meal with a new twisted take of the serving. 





Recently, as invited, BACSI Bro's opened and launched the opening in Ayala Malls Marikina, an establishment with two floors that houses different food establishments, beauty care, apparel and of course your daily needs. Ayala Malls Marikina is located at the Liwasang Kalayaan, on the second floor at the Food Choices section located is the BACSI Bros In-Line store.
The event was graced by the hunky guy of the movie Glorious, Tony Labrusca, the endorser of BACSI Bros. During the event he entertained press and bloggers for an interview, while fans and followers was given a chance for a meet and greet, of course they were given an option to simple purchase any of the BACSI Bro's products. Lucky fans were able to have a photo op with the heartthrob Tony plus a chance to hug and enjoy the closeness with him.

BACSI Bro's different variants are served in a Wrap (Pita Bread) or in a Box (Rice).



BACSI Wrap / BACSI Bro - It is a combination of crispy juicy bacon, golden scrambled eggs, topped with cheesy cheese sauce and wrapped in baked pita bread or mixed with rice.

TAPSI Wrap / TAPSI Bro - A combination of cured beef, golden scrambled eggs, and with its signature sauces wrapped in baked pita bread or mixed with rice.

TOCI Wrap / TOCI Bro - It is a combination of cured pork, golden scrambled eggs, and fused with its signature sauce wrapped in baked pita bread or mixed with rice.

HOTSI Wrap / HOTSI Bro - A combination of juicy hotdog, golden scrambled eggs, and with its signature sauces wrapped in baked pita bread or mixed with rice.

CORNSI Wrap / CORNSI Bro - It is a combination of corned beef, golden scrambled eggs, and the intriguing signature sauces wrapped in baked pita bread or mixed with rice.

Aside from these interesting 5 variants they also offer the CHICKSI Bro and PORKSI Bro.

Wraps are priced at Php60.00 while the rice meals are priced at Php75.00. The Chicksi and Porksi Bros are priced at Php90.00. Basically, the whole selections cater to all ages to enjoy.

The wraps are just right for people who are on-the-go while the rice are for those who want to enjoy these comfort foods. Check out their store, try the variants for yourself and see which one would you regularly prefer for an all-day breakfast.



This is the newest food concept that is rolled out in the market and is open for franchising under U-Franchise. Franchise Fee is Php180,000 for Kiosk and Php350,000 for In-line Store. To know more of the details in franchising kindly visit https://www.ufranchiseasia.com/franchise-bacsibros or email them at franchising@franchiseasia.com. 

It is interesting when Moms like me are present in events like this and there are so many reasons to share. One I get to be updated on what's new and what's in, two, I get to know where I can encourage my family to eat on our next resto hopping, and lastly I get to see some of my fave celebs.  Yup, I'm sharing this new and interesting news for everyone. If you know the restaurant MESA, well they had a big revelation just recently and we know that we all love to know what's on the big black curtain.

It seems that the big reveal was that MESA Filipino Moderne Restaurant of the Foodee Global Concepts (FGC) finally introduce their very first celebrity endorser the Kapuso Network, Dingdong Dantes. FGC introduced Dingdong Dantes as part of their family and as partner in the company's campaign "Road to 100".

The contract signing was held at The Food Hall in SM Aura at BGC and present during the event were Foodee Global Concepts Executives Raymond Federigan, Director of National Operations; Eric Dee, Chief Operating Officer; Rikki Dee, Chief Executive Officer and Dingdong Dantes together with his Talent Manager Perry Lansigan.


MESA, one of the well known restaurants when it comes to best Filipino dishes, is little by little growing their branches. Currently they are over 50 branches nationwide and with the campaign they are planning to close to 100 by 2021.

Dingdong Dantes is eyeing to reserved the 68th store of MESA for him as he plans to open one at their place. He'll be lining with the other celebrities who own a branch of MESA franchise like Sharon Cuneta and KC Concepcion.
During the conference Dingdong openly shared his favorite dish in MESA, which is the Baby Squid in Olive Oil, according to Dong "... Yan ang aking favorite kasi pwede siyang ulam tapos pwede rin siyang pulutan. Pwede rin merienda, ilagay mo sa tinapay…"

FOODEE GLOBAL CONCEPTS are filled with other brands, finds and co-creations  aside from MESA like Food Link, Sunnies Cafe, Tim Ho Wan, The Food Hall, Tsuta, Hawker Chan, Food, Pound in Todd English, llaollao, Flatterie, Kam's Roast, Kai, Cerveseria, Mangan, Maisen, Bench Café and Food District Signatures on 5th, plus more to come!

One of the most sought celebrity endorser is now with Vivo Philippines. Just recently, Vivo held a fun and fabulous launch for the Vivo V15 Blossom Pink with its newest endorser, Maine Mendoza. The event happened at the SM Megamall Activity Center.

TV personality and host, Maine Mendoza, was chosen by the leading smartphone developer because of her determined spirit – one that overcomes challenges and rises up from expectations.


Both feminine and fierce, the rising star is also the best ambassador for the limited-edition V15 Blossom Pink. The Vivo smartphone is pretty and powerful with its top-of-the-line features like the 32MP Elevating Selfie Camera but with an added a splash of color that levels it up.

Inspired by the look of the limited-edition Vivo V15 Blossom Pink and the fun-loving personality of their celebrity ambassador, the event was filled with splashes of Pink as well as picture-perfect, playful stations for the ‘gram.


At the event, Maine Mendoza showed her fans some love by interacting with those who were present at the event and answering their questions from Twitter on stage. The first 30 Vivo V15 Blossom Pink buyers were also treated with a meet and greet on stage with the young actress.

Plenty of exciting activities happened at the launch including an upbeat performance from young pop soul singer, Sassa. There were also hourly raffles and a grand raffle of Vivo goodies for the event attendees.


The Vivo V15 Blossom Pink will be available at selected dealers and Vivo stores nationwide starting from May 25. Find out the latest news on Vivo’s fresh endorser and the fabulous limited-edition phone at www.vivo.com/ph. You can also watch the official video featuring Maine Mendoza at www.youtube.com/watch?v=C1CsD53KRYo.

One of the comfort foods of Pinoy, the Siomai. We enjoy taking siomai during merienda time and even lunch or dinner with rice as well. Don’t know the reason but I love Siomai very much.






Recently, we witnessed Siomai King's announcement that the One and only Comedy Concert Queen Miss Ai Ai Delas Alas is their newest Celebrity Endorser and Franchisee. According to them Miss Ai Ai is their choice to be their ambassador with a tagline/hashtag #AngSiomaiNgInaMo. Yes, indeed, Miss Ai Ai is the pambansang ina in the Philippines because of her block buster movies titled as Ang Tanging Ina.

Siomai King is not new to me. I always eat siomai whenever I am at the mall and it's always my pasalubong for my hubby.

Siomai King has been around in every corners of the street and grocery stores, they have been made every tummy filled with enjoyment and fullfilment. What's interesting with Siomai King is their different flavors, taken from different country names like the HongKong, Shanghai, and Japanese plus the Chicken flavor.

You really have a lot of flavors to choose from and to enjoy. So visit the nearest Siomai King store near you.

From the creative and entrepreneural minds behind Something Cool, Inc. comes HKT Fragrances, a new generation of sensational scents inspired by modern style and the clean, fresh vibe that comes with it. HKT Fragrances is out to disrupt the fragrance industry with quality products offered at budget-friendly prices.

Dreaming of being part of the "IT" crowd? Let Hookt usher you into a world of exclusivity where confidence is unleashed. Make a statement with fragrance must-haves that punctuate your personal style. Choose from a variety of scents for men and women that range from light, clean, and musky to fruity, floral and woody. With Hookt, all it takes is a spritz to make an impression that lasts.

Hookt caters to the youth today and understands their need to stand out and express their individuality. The brand believes that a fragrance embodies choice, style, and expression. Hookt fragrances do not overpower. They call attention to themselves through subtle sophistication. Each scent was carefully curated with the modern millennial in mind. A HKT signature fragrance fits a unique persona and sets the stage for an urban expression that is in a class of its own.

Quality comes at a price, but who says it has to be expensive? Hookt perfumes are carefully crafted to ensure accessibility and affordability. Brand quality  is superior to  international favorites, making it n every day luxury staple that students and young professional can indulge in without burning their wallets.
Gabbi Garcia is very grateful on all her accomplishments, where she is now and the business. She is very hands on and it reflects that she knows her business very much that's based on our interview with her during the blogcon. She answers all the question thoroughly.
Kicking off the year with its nationwide launch in April 10, 2019. Hookt promises to be a game changer aimed at boosting one's confidence, promoting beauty, and offering olfactory style. With young actresses Andrea Brillantes and Gabbi Garcia serving as its endorsers, the brand goes beyond offering just fragrances . It offers a state of mind where style, class, and good vibes rule. Get ready to get hooked on HKT Fragrances. Experience the brand by visiting www.hookt.ph and expoloring our products on Lazada, Instagram @hooktph, and Facebook Official page
 www.fb.com/hooktphilippines.

Special thanks to Belo Medical Group, Goodbagph and Maybeline.

2019 is a good leap for Barefruit Group of Companies as their only Mediterranean food brand JM Shawarma move their flavor up north. Taking a bigger bite of the Luzon market and by having Araw Gabi actor, singer and endorser JM de Guzman as their official face.

A name match-made in shawarma. JM for JM, JM de Guzman for JM Shawarma.

This Meditteranean brand, JM Shawarma, oiginally came from the Tuna Capital of the Philippines, General Santos City. This shawarma brand has been one of the top in the Visayas and Mindanao region for almost six years. But more recently, the brand has ventured in Manila thereby widening their reach to a total of 100 stores nationwide.




With JM de Guzman onboard the brand is assuring that they will bring more what is expected from them. More new products, exciting and unique flavors, and more variants will be rolling out in their stores.

“Excited ako kasi sobrang sarap sa pakiramdam na mapagkatiwalaan na maging endorser ng isang brand gaya ng JM Shawarma, na talagang tinatangkilik ng mga kababayan natin,” said JM, who’s more than grateful for the new blessing in his career.

“It’s a first for me in a long while, so nilo-look forward ko ang pagsasama namin at kung paano ako makakatulong para sa JM Shawarma,” added JM.





According to Barefruit Group of Companies’ founder and chief financial officer Hannah Miranda-Mamon, choosing JM as their official face is a no brainer since, like JM, their brand also has a great potential.

“We believe na sa dami ng pinagdaanan ni JM Shawarma as a brand, we can relate to the story of JM de Guzman. Si JM himself ay marami ding pinagdaanan pero ngayon, he made a great comeback and that he never gave up,” said Hannah.



While they are a newcomer in Luzon, Hannah boasts that JM Shawarma’s superior food taste made up of fresh ingredients and tasty sauces of garlic, cheese and barbecue is something that could put them at par with their competitors, on top of their products’ affordability.

“We also have Tuna Shawarma highlighting the abundant product of Mindanao mostly healthy buff love it. We also regularly introduce variety among our products. The recent blockbusters that we have are the Cheesy Wrap and Shawarma Overload,” she shared.


But as far as their competition is concerned, Hannah underscores that it’s only a secondary issue for them. “It’s a challenge that inspires all entrepreneurs to continuously improve. As long as we continue to focus on taking care of our customers, consistent in our quality and as long as we have dedicated and happy team around we can compete,” she said.

Expect to see more JM Shawarma stalls in the coming years, especially in the common areas in Metro Manila and other parts of Luzon and Visayas with their commissaries now ready to serve the entire Philippines and with JM ready to just munch it with JM Shawarma.


Barefruit Group of Companies profile

Established in 2010, the Barefruit Group of Companies has been in the food and beverage business for almost nine years now. Initially capitalizing on the founders experience in the food industry and utilizing the abundant products of Mindanao, they were able to put up around six food concepts namely Barefruit, Barefruit Guyabano, Merry Mango, Pedro Pen Buko, Kutsara.ph and JM Shawarma.




To date, the Barefruit Group of Companies already has 250 stores nationwide from Jolo to Marawi City. On top of strengthening their brand, Barefruit Group of Companies also actively participates in helping the community through Project Earth, wherein they assist farmers in the development of trees and vegetable farms.