Kat De Castro, New IBC 13 President & CEO

3/12/2019 11:30:00 AM

If you're one of those kids who grew up in the 80s to 90s, IBC 13 is one of the television channels who airs interesting shows from comedy to children shows. I remember this channel airs  one of the comedy show on television, Sic O'Clock News. So knowing that the network is being revive again to air show and call the network Kaibigan Network.

Another interesting news about the reviving of the Intercontinental Broadcasting Corporation or better known as IBC Channel 13 is that it has a new President and CEO in the person of Katherine Chloe De Castro. She is the daughter of former Vice President and veteran broadcaster Noli De Castro and TV producer Arlene De Castro.

A Communication Arts graduate of Miriam College, de Castro is no stranger to the broadcasting industry. She started her career as a field reporter in ABS-CBN Channel 2 and later on hosted her own travel show "Trip Na Trip" and business magazine show "Swak na Swak".

Malacanang appointment on De Castro, first as a Board of Director then later on as President and CEO, came at a time when IBC is transitioning from its old office in Broadcast City to the new IBC 13."

The Presidential Communications Operations Office (PCOO) headed by Secretary Martin Andanar, the overseer of IBC 13, is poised to privatize the network within the year. Due diligence is being undertaken to provide smooth transition and secure all the stakeholders of the company especially its employees and blocktimers.
Meanwhile, IBC 13, with Kat De Castro at the helm, is putting its foot forward as it regains the public interest with the re-airing of its well loved IBC shows for the 80's and 90's. Dubbed as the "Ultimate Throwback", the series of classics include TODAS (Monday-Friday 7:30 PM), Sic O'Clock News (Monday-Friday 6:00pm), and Cooltura (Monday-Friday 10:30 PM).

New programs are scheduled to air on IBC starting this month. In celebration of the 60th anniversary of the network, a documentary special entitled "The Original No. 1: IBC 13's Legacy to Philippine Television" airs on March 8, Friday at 9:30 PM, OOTD: Opisyal of the Day, a public affairs program featuring the senatorial candidates airs every Tuesday and Thursday at 8:30 PM. And coming soon is a travel show entitled "#Cooltura', a millenials approach to travelling around the Philippines.

An improved and vibrant IBC 13 courtesy of Kat De Castro is expected to happen in coming days. Their station ID says it all - iconic, bold and chill. IBC 13 will be your best companion when it comes to entertainment. Like a friend, it will make you laugh, cry, give information and advice. IBC, kaibigan mo. 

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